NATASHA VICENS

VISUAL JOURNALIST·DESIGNER·DEVELOPER

About Design & Development Branding & Marketing Social Media Art Direction Reporting Resume Contact

Branding & Marketing

I create marketing materials for PublicSource to promote the Pittsburgh news outlet, its journalism, fundraising campaigns and events. I also occasionally make lead art for stories. Below is a sampling of my work.

I designed both of the news organization's newsletters, The PublicSource Roundup and Develop PGH. View them here and here. Sign up for one of our newsletters!

Click on images to expand or see them in action on story pages.

A print ad for feature speaker Tarana Burke.

A web creative to solicit donations for PublicSource's climate change reporting.

A photo illustration for a story about changes to the way Pennsylvania funds and delivers mental health care.

A web ad for a donation campaign.

Lead art for a story about Allegheny County's search for new voting machines.

PublicSource digital media kit for advertisers.
(Click to download pdf)

A photo illustration for a story about how Trump cuts to EPA funding could affect Pittsburgh.

A house ad to advertise reader quotes about PublicSource.

A web ad for a fundraising campaign.

Cover for a trifold print pamphlet used at a Tarana Burke event.

An ad/social card to advertise a PublicSource event with speaker Deray Mckesson.

A web creative to solicit donations for PublicSource's climate change reporting.

A web ad for a PublicSource event about how to start a successful blog.

A printed standing banner PublicSource could use at events.

An ad for PublicSource's website for a Facebook live interview with Pittsburgh artist Vanessa German.

An ad for PublicSource's website to help fund a reporting fellow of color.

A web ad and event cover photo to advertise a series of Facebook Live interviews.

WRITING & REPORTING

A printed trifold pamphlet for a PublicSource event with New York Times reporter and columnist Jim Dwyer. Used styles from Red House media PublicSource "We The Public" campaign.

Lead art for a data story about 2017 City of Pittsburgh salaries.

LLead art for a data story about 2018 City of Pittsburgh salaries.

Lead art for a data story about 2017 Allegheny County salaries.

Lead art for a data story about 2017 Pennsylvania state salaries.

Lead art for PublicSource's Leak to Us page.

Ad for a Newsmatch fundraising campaign.

Facebook/Eventbrite cover and web ad for a PublicSource course on affordable housing.

Ad for PublicSource's Develop PGH reporting initiative.

Fundraising ad for PublicSource.

Fundraising ad for PublicSource.

Fundraising ad for PublicSource.

Fundraising ad for PublicSource.